JOHN AND PAUL’S BIG APPLE PROMOTION | PHOTO DESCRIPTIONS

JOHN AND PAUL’S BIG APPLE PROMOTION: This archive features photos from the trip John Lennon and Paul McCartney made to New York City on May 11, 1968, to announce and promote Apple Corps Ltd. There are also a few photos from their Tonight Show appearance (on May 14, 1968) that were taken from the TV screen! (You can also read a backstage account of their appearance on the Tonight Show in the Text Archives!) John and Paul were accompanied by Mal Evans, Derek Taylor, and Neil Aspinall. During this trip, they clearly renounce their affiliation with the Maharishi Mahesh Yogi. Lennon and McCartney stayed at 181 E. 73rd Street while in New York, the residence of Nat Weiss. Enjoy! ~ladyjean

1: A candid photo of John Lennon and Paul McCartney taken while they were on their way to America in 1968 to promote Apple Corps.

2: John Lennon and Paul McCartney in the airport on their journey to the U.S. to promote Apple Corps in 1968. Both the boys look quite dapper in their stylish suits.

3: John Lennon and Paul McCartney appear to be getting their bearings upon arriving at the residence of Nat Weiss in New York City. May 1968 was post-India and pre-Yoko for Lennon and he had started to grow his hair into the longer hippie style that remained his trademark into the early 70s.

4: John Lennon spokes a cigarette and Paul McCartney looks slightly quizzical as they wait for a press conference to begin in New York City, May 1968. They were in America to promote their new company Apple Corps.

5: Press Conference #1: John Lennon and Paul McCartney begin to take questions at a press conference in New York City, May 1968. Their intention was to promote their new artistic venture, Apple Corps. This new company was conceived by The Beatles to handle all their creative projects and business enterprises. Although the idea was an innovative one for the time, it proved to be a dismal failure, costing them heavy financial losses.

6: Press Conference #2: John Lennon and Paul McCartney look slightly frustrated and dismayed during a press conference in New York City, May 1968. They were in America to promote the new Beatles company Apple Corps.

7: Press Conference #3: John Lennon and Paul McCartney look slightly frustrated and bored during a press conference in New York City, May 1968. They were in America to promote the new Beatles company Apple Corps. At the time, the press had a hard time understanding the direction the Beatles were taking as a group and the changes that were occurring in their personal lives.

8: Press Conference #4: John Lennon looks somewhat disenchanted as Paul McCartney answers a question during a press conference in New York City, May 1968. John and Paul were in America to promote the new Beatles company Apple Corps.

9: Press Conference #5: John Lennon talks to reporters as Paul McCartney looks slightly distracted during a press conference in New York City, May 1968. They were in America to promote the new Beatles company Apple Corps.

10: Press Conference #6: John Lennon waits for questions from reporters at a press conference in New York City, May 1968. John, along with Paul McCartney, had traveled to America to promote the new Beatles company Apple Corps.

11: John Lennon and Paul McCartney react with emotion to the activity surrounding them as a press event in New York City, May 1968.

12: Press Conference #7: A closeup of John Lennon as he waits for questions from reporters at a press conference in New York City, May 1968. John, along with Paul McCartney, had traveled to America to promote the new Beatles company Apple Corps.

13: A closeup of John Lennon taken from an interview conducted by old friend Larry Kane in New York City, May 1968. Kane spoke with both John and Paul McCartney during their trip to America to promote the new Beatles company Apple Corps. John was frustrated and testy during the videotaped interview due to the nature of Kane’s questions.

14: John Lennon relaxes on the couch in the home of Nat Weiss in New York City, May 1968. Lennon had traveled to America with Paul McCartney, primarily to promote the Beatles’ new company Apple Corps.

15: Down time for John Lennon during a promotional trip to New York City in May 1968. Away from the media, he relaxes in the home of colleague, Nat Weiss.

16: John Lennon appears to be engaged in conversation as he takes time off from promotional events in New York City, May 1968. Lennon and Paul McCartney were in America to promote the new Beatles company Apple Corps.

17: An intense John Lennon is engaged in conversation at the New York home of Nat Weiss, May 1968. This period was post-India and pre-Yoko for Lennon, and many changes were occurring in his personal life. He was impatient and terse with the press during this time, and this proved to be a major turning point in how John Lennon was treated by the media for a number of years.

18: A happier pair of Beatles, John Lennon and Paul McCartney offer smiles to the press during their trip to New York City in May 1968 to promote the launching of their new company Apple Corps.

19: A closeup of John Lennon during his trip to New York in 1968 to promote the launching of the Beatles’ new company Apple Corps.

20: John Lennon and Paul McCartney during their appearance on the Tonight Show, May 14, 1968.

21: a: John Lennon on the Tonight Show, May 14, 1968. b & c: Paul McCartney on the Tonight Show, May 14, 1968.